User Journeys For Action
Interactive session by Giulio Lucci, Seelin Ho and Adam Cochrane at PUSH UX 2021
How can designers deliver insights from user journey maps that are easy to understand and act upon for cross functional product teams?
In this interactive session, Giulio, Adam and Seelin will share a framework they developed at Zalando for sharing a deep understanding of customer needs and what it will take to fulfill those needs with a diverse range of stakeholders who don't always speak “design”.